Identity + Branding
The Royal Veterinary College (informally the RVC) is a veterinary school located in London, United Kingdom and a constituent college of the federal University of London. The RVC was founded in 1791 and joined the University of London in 1949. It is the oldest and largest veterinary school in the United Kingdom
This brief was to create yet another exciting and engaging brochure for the CPD department of the RVC. Attending and directing the photoshoot, we helped to create the correct style of photography for the layouts.
The animals were a pleasure to work with, playing with their toys (so cute) and this shows in the final imagery.
Design wise, we went for a very clean, typographical approach. We big bold colours and a refreshing icon set, this CPD brochure has had the best reviews yet. The lovely uncoated stock and spot gloss on cover certainly helped its cause. Print run was over 10,000.
This was a project which was a joy to work on and a great reward with the great feedback from the high level vets from the RVC. Roll on next year!
Great shots by Alistair Hood - www.alwww.alistairhood.com
Designed at Workbrands Ltd.
© Workbrands Ltd 20122012
@TWTRUK @behance thank you.
Because the logo is in full view on the chest, I decided to push the brand a little further to gain impact
May 17th at 7:02am